Pricing

Required sales adjustment

How many units you need to sell to offset a price or cost change.

What each field means

Current price($)
Current unit price.
New price($)
Proposed unit price.
Current cost($)
Current variable unit cost.
New cost (0 if unchanged)($)
Leave 0 to reuse current cost.
Current sales (units)
Units sold today in the period.

Why this metric matters

Before dropping price or accepting a cost hike, this calculator shows how many more (or fewer) units you'd need to sell to keep the same profit. It's usually more than we expect.