Pricing

MSRP from manufacturer price and intermediary margins

Suggested MSRP when you already know the manufacturer price and the margins required by wholesaler and retailer.

What each field means

Manufacturer price($)
Price at which the manufacturer sells to the wholesaler.
Wholesaler margin(%)
% on their selling price (0–99).
Retailer margin(%)
% on MSRP (0–99).

Why this metric matters

Helps you check the MSRP your product should reach at the shelf and spot whether a channel is squeezing the final price too hard.